Social media marketing (SMM) is also known as Digital Marketing and e-Marketing.

                                This is the use of :

                                Social Media—the platforms on which users build social networks.

                                Share information—to build a company’s brand, increase sales, and drive website traffic.

                                Importance of Social Media :-

                                            Build relationships. Social media is not just about brands connecting with their customers

                                            Share your expertise. Social media gives you an opportunity to talk about what you know and what you want to be known

                                            Increase your visibility

                                            Educate yourself

                                            Connect anytime